Publicis Production is the world’s most connected global production network, underpinned by over 100 years of craft excellence. We have moved beyond traditional methods to build an Intelligent Content ecosystem that connects the art of craft to the science of performance.

With a connected network of 52 studios and over 6,000 makers worldwide, we deliver fully integrated, end-to-end solutions—from original concepting and high-fidelity live action to global adaptations in over 200 languages. At the heart of our model is Marcel Make, the industry’s first intelligent content AI agent, which connects content directly to business outcomes and enables personalisation at scale across the entire consumer journey.

Our approach is designed to eliminate waste and maximise efficiency; for major global partners like Mondelēz and Heineken, we have delivered cost savings of up to 40% and doubled speed-to-market while significantly increasing asset reuse. Essentially, we provide the scale of a global giant with the high-end craft of a boutique studio, ensuring your brand remains radically relevant in every market.